Daniel Haynes starts making mattresses for his friends in the town of Sealy, Texas. The 'mattress from Sealy' is born
The future 'Sealy of Australia' begins trading as Madad. The company originally builds furniture as well as mattresses
Popularity continues to grow when Haynes invents a method for making superior tuft-less mattresses
Sealy of Australia launches the first Sealy Posturepedic range in Brisbane, and begins to change the way Australia sleeps
Sealy invents the Dual Support System®, a technological breakthrough which provides individualised conformance and deep-down correct support.
The Sealy Posturepedic® mattress is developed in conjunction with orthopaedic surgeons.
PostureTech® Sense & Respond technology arrives. Sealy Posturepedic becomes Australia's number one selling premium bedding brand.
In a world of mass production, Sealy beds are still handcrafted one at a time, combining the latest technologies with quality materials.
Sealy enters the Indian subcontinent
Sealy enters Bangladesh!